Nomen recherche un stagiaire

#Nomen, agence de communication spécialisée dans la création de noms de marques, recherche un(e) assistant(e) de projets créatifs et linguistiques pour un #stage longue durée (6 mois minimum, voire plus) à partir du 26/03/18. C.V. et lettre de motivation à contact@inter-check.com pic.twitter.com/ICD1Dd6fqw

— Nomen, agence de création de marques (@Nomentwitts) March 20, 2018

People with shorter first names earn more

People with shorter first names earn more: According to a new study by the career website The Ladders, the shorter the better.

'Call me Sugarpova': Maria Sharapova's not-so-sweet US Open wheeze

'Call me Sugarpova': Maria Sharapova's not-so-sweet US Open wheeze| News | The Week UK

Associate Director in Naming

http://interbrand.hodesiq.com/interbrand/job_detail.asp?JobID=3819265&user_id=&BrandSrc=

 

Location : New York, NY

Job Level : Director

Department : Verbal Identity

Interbrand started in 1974 when the world still thought of brands as just another word for logo. Over its 30+ years, Interbrand has changed the dialogue, defined the meaning of brand management, and continues to lead the debate on understanding brands as valuable business assets.

Today, Interbrand is amongst the largest brand consultancies and has grown to include 36 offices in 25 countries. A diverse range of insightful thinkers brings together the combination of rigorous strategy and analytics with world-class design creativity to help its clients create and manage brand value in all market dynamics.

It is widely respected for its annual study, The Best Global Brands, creating a broader platform for the discussion on brands in the Webby-award winning brandchannel.com, and numerous industry honors for its client work.

About the Job:

In this role you will combine your lifelong passion for language with your proven client relationship management skills to manage naming assignments for one of Interbrand’s most premier clients. The right candidate will understand naming and branding and take into account how words will support a brand when marketed to the public.  

You will partner with Verbal Identity Directors to lead teams of writers, linguists and communications specialists as they ensure that Interbrand’s clients make the very best use of their words with naming, corporate messaging, tone of voice, and brand communications. In this role you will work with a team to create strategies and concepts that help our clients to solve problems and capture opportunities. Bring conceptual thinking to life in a compelling way through naming and writing and navigate the complex trademark, linguistic, URL landscape along the way.

Candidates must have a consummate understanding of brand, are both strategic and creative, thrive under tight deadlines, have the ability to participate in new business pitches and are experienced in presenting to clients at the senior executive level.

Job responsibilities:

• Provide clients with strategic insights as related to naming, verbal identity, and branding in general 
• Act as lead VI team member on client engagements
• Able to assist in managing the verbal identity team 
• Consulting with client and internal teams, such as Strategy, Program Management and Client Service
• Developing articles and other IP
• Apply naming and writing skills to consumer product and corporate branding assignments 
• Be a client contact and prepare client presentations in PowerPoint
• Lead name creation and brainstorming activities
• Writing scopes and proposals
• Developing new products and deliverables
• Training and mentoring staff, etc.

Qualifications:

• Minimum 6-9 years in branding or marketing field; verbal identity or communications experience preferred
• B.A. degree, backgrounds of interest include any verbal-focused or writing intensive field (e.g. Linguistics, Creative Writing, Foreign Language, Philosophy, etc) 
• Excellent writing skills and ability to harness the power of language
• Passion for branding, with practical knowledge of the field
• Outstanding presentation and communication skills 
• Experience in developing writing, messaging and communications training
• Proven client service skills
• Experience managing a team a plus
• Business development experience
• Leadership and team player qualities
• Knowledge of foreign language(s) a plus
• *LI-KF1

Why Startups Are Sporting Increasingly Quirky Names

The New York cousins who started a digital sing-along storybook business have settled on the name Mibblio.

The Australian founder of a startup connecting big companies to big-data scientists has dubbed his service Kaggle.

The former toy executive behind a two-year-old mobile screen-sharing platform is going with the name Shodogg.

And the Missourian who founded a website giving customers access to local merchants and service providers? He thinks it should be called Zaarly.

Quirky names for startups first surfaced about 20 years ago in Silicon Valley, with the birth of search engines such as Yahoo, (YHOO -1.85%) —which stands for "Yet Another Hierarchical Officious Oracle," and Google, (GOOG -1.55%) a misspelling of googol,” the almost unfathomably high number represented by a 1 followed by 100 zeroes.

 Read further:

http://online.wsj.com/article/SB10001424127887324263404578611772689785466.html#

Startups, stop choosing names that aren’t actual words

The latest startup boom has led to the creation of at least 161 companies that end in “ly,” “lee,” and “li,” which is, naming consultants tell us, 160 too many. There’s feedly, bitly, contactually, cloudly, along with a bunch of other company-LYS, all of which you can find on this Pinterest board, and all but the first ever “ly” name are “just lazy,” Nancy Friedman, a naming consultant, told The Atlantic Wire. The same goes for all the “ify,” “square,” “box,” any made up words, words spelled with extra letters, and the all caps, no vowels start-up names out there. They’re bad names and there’s no excuse for it.

Go on:

http://qz.com/105956/startups-stop-choosing-names-that-arent-actual-words/

Silicon Valley's Stupid Name Problem

Bitly, Borkly, Barnly, Molestly, Strinkingly, Happily, Crappily, Maply, Morply, Dottly, Dootly, Godly, Angrily. It's bad enough when every new startup is just based on the one that came before it. Now they all sound the same, too.

Keep reading under:

http://valleywag.gawker.com/silicon-valleys-stupid-name-problem-visualized-839863672 

Branding - Name & Logo Creation

https://www.odesk.com/o/jobs/job/Branding-Name-Logo-Creation_~019a60370f6c99d0e0/


Branding - Name & Logo Creation

Fixed-Price – Est. Budget: $200.00
Posted 1 day, 19 hours ago
research  logo-design  brand-consulting  brand-management

Job Description

I am looking for someone who can assist me with re-branding my business.

Specifically...re-creating my business name and logo. I am looking for someone who can listen very carefully & think out of the box.

The ideal candidate will be able to research my line of business, if they are not familiar with it to learn more about what home stagers do. They will also be able to ask the right questions that will help to create a name that surrounds what my business is, does and represents.

Once the name is created they will be able to create a great logo based on the details that I will provide about what I am looking for and be creative enough to offer solutions that will work to make a logo that will stand out.

I am open to a fixed and an hourly rate but we will need to negotiate this upon deciding who is the best fit for this position.


Job Overview

Type Fixed-Price
Budget $200.00
Posted April 1 2013, 5:34 PM
Planned Start April 20 2013
Delivery Date May 4 2013
Visibility Public

Naming and logo for the company

https://www.elance.com/j/naming-logo-company-investing-manaings-hospitals-clinic-logo-design-presentation-design/39766539/?utm_medium=partner&utm_source=indeed&utm_campaign=indeed&rid=18J3T&utm_source=indeed&utm_medium=partner&utm_campaign=indeed 


Naming and logo for the company investing in and managing hospitals and clinics

Posted: 3h, 19m ago
Time Left: 14d, 20h
Location: Anywhere
Start: Immediately
Budget: Not Sure
Fixed Price Job

Copmany is involved in investment, development, construction and management of clinic and hospitals. We need naming and logo. The name should not be directly related with the medical services,however can make an indirect reference to it. We also need a logo.

Besides we need a limited corporate identity kit - name cards, templates of presentation etc.


Logo type:
Wordmark

Desired Skills

Logo Design, Presentation Design

Strategic Naming Discovery Internship

City: Manhattan, NY

Job Date: 04/01

Brand Strategy

As an Intern, you will be responsible for understanding client situations, gathering and synthesizing information (e.g., industry, company, competition) and making preliminary recommendations to your case team and day-to-day client.

As a Brand Strategy team member, you will apply strategic, analytical and creative thinking to solve challenging brand issues for clients on a daily basis.

You will learn the nuances and complexities of naming for global brands, particularly at the corporate level, and will understand how to navigate to a solution. You will contribute substantially to case delivery in terms of strategic thinking, content development and project management.

This is an opportunity to join a talented and passionate group in developing and building some of the world’s leading brands. The team-oriented environment allows for exposure to Senior Partners across the business and the scope to be involved in key decision-making.

A standard day’s activities could involve:

• Managing the naming process, including development of name criteria and timelines, briefing namers, coordinating short-listing and owning creative master lists
• Developing strategic rationales for names to be presented
• Working with our naming team across a range of concurrent projects
• Interfacing directly with clients, from kickoff through presentation, particularly with the day-to-day client to navigate everyday hurdles of naming
• Making recommendations of strategically aligned names for products, services and companies across industries
• Gathering, organizing and summarizing information on client business strategy, industry and competitive dynamics, best practice analyses and customer insights to identify key implications
• Quickly picking up skills and knowledge in new areas, leveraging client, firm and external resources
• Collaborating with other strategists and designers to explore alternatives and develop thinking (e.g., brainstorming sessions)
• Contributing to the development and storyline of client presentations
• Effectively communicating with, and presenting to, both internal case teams and external client teams
• Conducting in-depth interviews with client management and key stakeholders
• Supporting case team planning and analysis of quantitative and qualitative customer / prospect research, from discrete choice analysis to focus groups

Typical background & attributes of successful Strategic Naming Interns include:

• Outstanding communications, writing and interpersonal skills
• A passion for problem solving, creative expression and improving the way companies relate to customers
• An analytical and rigorous approach to finding solutions and a flexibility in applying them
• A willingness to push your thinking, attack issues from multiple angles and stretch yourself to provide outstanding brand ideas to clients
• An appetite for learning and wrestling with challenging topics across a diverse range of clients/ industries
• Demonstrated ability to work across multiple clients at the same time
• Expertise in linguistics, creative writing or a foreign language a plus

Please forward a resume as this is an immediate position

Contact
Bill Smith
jhollar@harrisonhayes.com
704-972-2401
Harrison Hayes
http://www.harrisonhayes.com

Geonaming solutions

from http://www.geonamingsolutions.com/

With the constant development of communities and regions, and the ever-changing nature of technology, it is becoming increasingly important to ensure robust geonaming (geographic naming) and addressing systems are in place. Strong systems ensure quality information for emergency response, social planning, service delivery and analysis purposes.


This company provides consultancy services to governments and private organisations who require development, implementation or improvement of their geospatial capabilities to ensure world-class outcomes are derived from high-grade addressing and geonaming data.

Working with our expert team at Geonaming Solutions offers assurance that your naming and addressing processes are accurate and concise through our:

- Strong grasp on existing policy, legislation, guidelines and standards
- Ability to facilitate community engagement and resolve existing issues
- Ability to re-engineer naming processes for ease of use by municipal councils, state and federal governments
- High-level knowledge of crowd-sourcing/VGI methods

Too often, development agencies and community groups fail to work within rigid geonaming and addressing policies administered by government, resulting in rejected or delayed planning applications or community program proposals. These delays impinge on the timely delivery of urban planning activities. By engaging Geonaming Solutions to manage your geonaming and addressing processes and approval regimes prior to the submission of proposals, you will benefit from:

- Increased positive community engagement and feedback
- Enhanced geonaming and addressing outcomes which are imbued with community spirit
- Improved geospatial data systems and information which underpin planning and analysis
- Reduced employee research and development time, resulting in reduced wage expenditure



Keep reading under http://www.geonamingsolutions.com/about-us.html


About The Director

As the Project Director of Geonaming Solutions Pty Ltd, Laura Kostanski focuses on developing robust geonaming, addressing and geospatial policies and systems for government and private clients at national and international levels. She is currently engaged as a consultant to CSIRO Australia for the AusAID funded UNSDI Gazetteer Framework for Social Protection in Indonesia project www.csiro.au/gazetteer and will be a member of the Australian Delegation to the United Nations Group of Experts on Geographic Names Conference in New York in August 2012.

http://www.geonamingsolutions.com/the-director.html

An expert her field, Laura’s previous role at the Office of Geographic Names Victoria involved high-level project management, policy development, governance and stakeholder engagement in the spatial science domain. During this time, Laura developed invaluable skills and capabilities in developing and implementing innovative programs involving multiple stakeholders across a variety of fields, including extensive experience in multi-sector policy development and stakeholder negotiation.

Further to her substantive capabilities, Laura has been the Secretary of the Committee for Geographic Names Australasia; is an Adjunct Research Fellow at the University of Ballarat; was awarded a Churchill Fellowship in 2011; is a Director on the International Committee of Onomastic Sciences; was a member of the Australian Delegation to the United Nations Group of Experts on Geographic Names Conference in New York in August 2007; and, completed a PhD program funded by an Australian Research Council Postgraduate Award (Industry).

Laura’s extensive experience has led to the production of a number of publications, reports and conference keynote lectures – which can be accessed on her website http://laurakostanski.com/ or http://ballarat.academia.edu/LauraKostanski

This beauteous onomastician also is:

Director, International Council of Onomastic Sciences. September 2011 - Present
Adjunct Research Fellow, University of Ballarat, September 2010 – Present.
Secretary, Committee for Geographical Names of Australasia. 2009- Present.


www.ustream.tv/recorded/21305642 - Laura Kostanski's presentation of UNSDI Gazetteer Framework:Recorded on 3/23/12 recorded on USTREAM.

http://vimeo.com/22588269 - Laura Kostanski and Ian Clark (11 Apr, 2011) on Vimeo, Old names, new purposes: reflections on recent Indigenous naming policies and programs.

Here you can read an article about Dr. Kostanski: http://www.thecourier.com.au/story/560285/ballarat-woman-wins-fellowship-honour/

I think it's just great to work like that... Being an onomastician, me too, I would like to deal with naming process and be useful for international organisations and business. 

Is there any free position for me?))))))))

Onomastics in business

Business onomastics

Today I'd like just to enumerate how onomastics can be applied to the business and within a business project. It can be useful for those who are not so lucky at the university career.

If you are an onomastician with a bachelor, master or doctoral degree in name studies, then you may work as:

1. semanticist;
2. name developer;
3. name analyst;
4. name researcher;
5. name manager;
6. name consultant;
7. genealogist;
8. one-name investigator;
9. naming strategist;
10. name marketing expert;
11. name specialist.

Most of them concern the branches of strategic name development, name-giving process, brand naming company, product naming, company naming, brand name research, naming resources, etc. They do provide the opportunity to work on major international brand, products' names and on the name-giving process.

Product naming 
(based on http://www.namedevelopment.com/product-service-naming.html)
The naming process begins with a thorough review and understanding of the target market and competitive landscape. You should understand your consumer and the competition.
Next comes a deep dive into the brand strategy to isolate the relevant, enduring and emotive points of difference for creating a memorable brand name. As naming consultants, what you know about building brand strategy for product names, you learned from the companies who perfected it.
Building on the brand strategy, seasoned linguistic, creative and marketing professionals bring their expertise and passion to the table.
It's an iterative naming process that incorporates team's feedback and ideas all along the way. This often includes an exercise in qualitative target market and employee feedback that utilizes proprietary methodologies.
Throughout naming process you also employ a rigorous trademark pre-screening of name candidates using sophisticated trademark screening techniques.
And for product names that cross borders, Global Linguistic Analysis protects you from the embarrassment of a cultural or linguistic "faux pas".
Completing the product naming process, proprietary validation marketing research technique uses normative data to help determine which of several product name finalists resonates best with the target market.


Some examples of this activity may be found under:
http://www.namedevelopment.com/product-service-naming.html

Company naming
(based on http://www.namedevelopment.com/company-naming.html)

Every day more than 6,000 new company names enter the global marketplace. When it comes to company naming, each entity is competing for a piece of the pie, a slice of attention, a sliver of immortality.
Some of these company names are good. Some are just okay. But very few company names can claim the mantle of greatness.
Here's why:

• Great company naming tells a story that engages and compels
• Great company naming glides off the tongue and lands gracefully on the page
• Great company naming stakes a claim that is distinctive and trademarkable
• And great company naming must do all of this in just a few short syllables

Whether the new company name is for a start-up, spin-off, merger, acquisition or a strategic re-branding, the right name matters. That's because the difference between a good enough name and a great name is often the difference between organizational success and failure.

Check out the 9 Company Naming Principles videos to learn more (from here: http://www.namedevelopment.com/company-name-change-principles.html )

and

A company's name makes a first impression that lasts for the long-term. When company naming makes the wrong impression, it's time for a change.
Every year, more than 1,900 companies change their names in response to a change in their business environment. Just as consumers adapt to new technology and a changing economy, companies must transform themselves to capitalize on new growth opportunities and markets.
Some of these changes are the result of introducing innovative products or services, while others completely alter the direction of the company. These new company identities require names that speak to the target market and linguistically reflect their new image.
It's critical for a company that is transforming itself to make sure its B2C or B2B customers and investors get a better idea of who they are and where they are going.

Maybe later I will introduce some of the above mentioned professions.