Monday, November 19, 2012

Digital Onomastics, and Frenetic place-names

Today I allow myself to cite the posting of Dereck Mueller on digital onomastics and frenetic place-names:

"What happens to onomastics or proper place-names with infusions of the digital? How do the logics of the web, networked writing and folksonymy let loose (a plentitude of named small-pieces, loosely joined) the propriety of an onomastics founded on scarcity, where place-names refer formally to physical locations and also depend upon authorization, a kind of official license? We will have one name and one name only! Erm, okay, two...two names. No more. Granted, place-names or toponyms are not altogether unraveled or let loose. Kansas is still "Kansas," or "KS," even in Google Maps (at a certain scale, though, the name vanishes because it's too specific, too local; KS fades into anyplace). But while these stabilized place-names remain on highway signs and also showing at certain scales of the cybercartographic mash-ups, the digital introduces a capacity for differently circulating and contending name systems. Toponyms are further compounded. For now I don't care whether we're online or on I-90. New (by which I mean not pre-fixed), folksonomic names and tags don't automatically replace the official names, although they might one day contend with them and even displace them or unsettle them a bit.

Maybe the questions are all wrong. What is the tie between tagging and place-names, whether space is prefixed with geo- or cyber-? No, no, that's not quite it either. Or else it is, and I'm not able to come up with a satisfying answer. But the digital seems to awaken something between protocols (IP addresses and URLs) as place-names and cartographic toponyms (physical place-names on maps) as tags. In other words, online mapping apps make me think that something shifts (or is brought nearer together, maybe) between official geographic place-names and Weinberger's idea of the web as "places without space." The web's geography of place-names mixes the proper, the common with the improper and uncommon, with the uncanny and anachronistic (even if the a href requires syntactic precision).

Here you could have just read Weinberger's "Space" chapter. Credit to Jeff's stuff for getting me to think about this, too."

 Posted by Derek Mueller at June 16, 2006 here

In this posting the term of digital onomastics is understood literally. It has nothing to do with the new sub-science, but, however, it concerns the e-Onomastics. It's not about virtual place-names or fictitious toponyms from the literature, art and cinema worlds, but internet and/or computer reflects of real place-names. This topic is also very interesting!