Wednesday, December 30, 2015

Rhetorics of Names and Naming

© 2016 – Routledge
208 pages
Purchasing Options:
pub: 2016-02-18
Available for pre-order
UK Pounds£95.00

About the Book

This volume takes up rhetorical approaches to our primarily linguistic 
understanding of how names work, considering how theories of materiality in 
rhetoric enrich conceptions of the name as word or symbol and help explain the processes of name bestowal, accumulation, loss, and theft. Contributors theorize 
the formation, modification, and recontexualization of names as a result of technological and cultural change, and consider the ways in which naming 
influences identity and affects/grants power.


"As more and more self-sponsored writing is broadcast publicly in the digital age, the 
power of naming things is becoming increasingly important, complex, and downright confusing. Who has the power to determine a name or label and cast it out into the world 
to be used by others? And indeed, what impact does such a name have? This new 
volume addresses these and other important questions that must, now more than ever, 
be addressed by academic disciplines that concern themselves with the public uses of language." - Susan Meyers, Seattle University, USA

Table of Contents

Introduction: Toward a Rhetorical Onomastics Star Medzerian Vanguri 
SECTION 1: Performing Identity 
1 Composing Place, Composing Las Vegas Cydney Alexis, Scot Barnett, and Eric Leake 
2 From "Big Time" to "Turd Blossom": George W. Bush and the Rhetoric of the Political Sobriquet Jason Thompson 
3 Nominal Blackness Lisa Woolfork 
4 "Mononymous" Dickens: The Named and Unnamed in Household Words Christine 
SECTION 2: Reinforcing Hegemony 
5 Understanding the Life Narratives of Immigrants through Naming Practices Angela 
Clark-Oates, Duane Roen, and Sherry Rankins-Robertson 
6 "Don’t Say Drone": Hits and Misses in a Rhetorical Project of Naming Robin Shoaps and 
Sarah Stanley 
7 Crimean (Tatar): Resisting a Deportation of Identity Christian Berry 
8 The Female Frankenstein: Naming Practices Constructing What It Means to Be a "Woman" Jessica Rose Corey 
SECTION 3: Creating Public Memory 
9 Social Movement Names and Global Frames Tim Jensen 
10 Eponymous Elixirs: Mrs. Pinkham, Nineteenth-Century Patent Medicines, and the 
Rhetoric of Naming Elizabeth Lowry 
11 The Genome, the Meme, and the Teme Go off the Map: Observing Naming, Metaphor, 
and Circulation in Three Contested Terms David Bedsole 
12 The Naming of an Event Katherine Bridgman

About the Editor

Star Medzerian Vanguri is an associate professor in the Department of Writing and Communication at Nova Southeastern University. She teaches undergraduate and graduate courses in writing and rhetoric, and her research interests include stylistics, onomastics, spatial rhetorics, and classroom writing assessment. She is co-editor of The Centrality of Style (WAC Clearinghouse/Parlor Press, 2013). Her work has also appeared in Rhetoric Review and the Journal of Writing Research.

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